The Venue
The venue will be simple, unassuming, maybe even modest in its size - but will draw people in for its neighborhood, local vibe. The atmosphere will speak for itself: nothing over-produced or over-engineered - just good music, good people, and good drinks - in a clean and comfortable space. We will be the perfect venue for up-and-coming bands to play intimate shows for their loyal, growing fanbase, and we’ll strive to create the perfect environment so that our audience can focus on enjoying the music and the experience.
The concept for the venue itself leans towards “industrial-modern”: perhaps brick walls with steel beams overhead. Clean, comfortable - somewhere you’d want to go to just grab a drink and see a small show with a friend on a Tuesday night. Regardless of the materials, the bar will feature options for several craft beverages from the state and surrounding areas. A back of the house green room will give musicians a comfortable space to relax before and unwind after the show. Natural acoustics and overall layout and atmosphere are key elements of the space that will create the perfect show.
Why Greater Hartford?
The Greater Hartford area has the unique opportunity and great potential to serve the live music industry - sitting strategically halfway between two major music cities in the Northeast. Many up-and-coming bands who are just beginning to establish themselves in the industry will book tours that stop all throughout New England. Often times, you might find them playing shows in places like Albany, Burlington, or even Portland - but not many stop in Connecticut, and if they do, it is either still a drive away or it is at a large, very crowded venue.
Another advantage of the Greater Hartford area is that it’s perfectly located in the center of the state. This makes it an ideal place for touring musicians to stop and play a show on their route through New England. Our state is small and people aren’t afraid of driving to the ends of the state in order to support something they love. Bringing live music into the heart of the state will benefit small businesses and restaurants, the booming craft beverage scene, and the local arts scene. A quality venue of this size and quality is missing from the Greater Hartford area and we aim to bring more music, more people, and more excitement back into this re-emerging local community.